I just heard from one in my network about his experiences while looking for a job. He went through a series of interviews and was offered the position. Without getting into details here on what exactly happened, the company managed to step on his toes BIG TIME, so he decided not to take the job. [...]
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After a period working with business development and product management, I’m back home working with “pure” marketing. Branding has become one of my favourite subjects and I think my experience and knowhow can also benefit others (than my employer). There are several good articles on the web on branding: What it is and how to define [...] |
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